Medical Minds Launches New Corporate Website
Medical Minds is proud to unveil our new corporate website, designed to help potential clients quickly and easily find information relevant to their decision-making process.
Medical Minds Receives DxMA Award
The Freelite ad, developed with our clients at Binding Site, was awarded first place in the 2015 Dx Creative Communications Awards category “In Vitro Diagnostics: Print Advertising-Professional” from the Diagnostics Marketing Association.
Lynn Nye Named Global Committee Chair for HBA
Lynn Nye, President of Medical Minds, has been named Global Committee Chair, Chapter Programs for the Healthcare Businesswomen’s Association (HBA). In this position she supports program development in the HBA’s 15 chapters throughout the US and Europe. HBA is the premier catalyst for leadership development of women in healthcare worldwide. Now in its fourth decade, HBA has more than 7,000 individual members and more than 100 corporate partners.
Interactive Discussion on Succeeding in the Work World
Lynn Nye, President of Medical Minds, moderated an interactive discussion panel for the Healthcare Businesswomen’s Association (HBA), at AMN Healthcare, for young professionals who must negotiate and overcome obstacles to acquire essential experience and skills needed in future leadership positions and for senior managers involved in selecting and mentoring the new generation of leaders. Insightful panelists included Rusty Frantz, SVP & General Manager, CareFusion; Suzanne Krinsky, HR Director, Daylight Solutions; Krissa Lum, Associate Director, Regulatory Affairs, Shire; and Randy Noe, Managing Partner, Randy Noe Consulting.
Engaging and Working With Opinion Leaders to Support Commercial Success
Together with Calvin Chao, MD, of Genomic Health, Nonni Letasse of Halt Medical, and Allison Marshall of Genentech, Lynn Nye, President of Medical Minds moderated and participated in a discussion panel for the Healthcare Businesswomen’s Association (HBA), at Genomic Health in San Francisco, on current practice across diagnostics, device, and pharma industries in engaging and working with opinion leaders.
Lynn Nye Appointed to the Board of Directors of the National Association for Continence
Lynn Nye, President of Medical Minds, became a board member of the National Association for Continence (NAFC; nafc.org). She also serves on the NAFC review committee that awards Center of Excellence (COE) status to designated specialist centers in the US.
Lynn Nye Named Chair of the SoCal HBA Group Mentoring Program
Lynn Nye, President of Medical Minds, has been named chair of the Healthcare Businesswomen’s Association (HBA) Group Mentoring Program. Since 2010, Lynn has served as a member of the program committee for the local San Diego group; she has also served for 4 years as a mentor in this program.
Medical Minds Recognized for 14-Year Commitment to Award-Winning Cancer Survival Toolbox®
At the 25th Anniversary “Rays of Hope” Gala in Washington, DC, the National Coalition for Cancer Survivorship (NCCS) recognized Medical Minds for the group’s 14-year commitment to the award-winning Cancer Survival Toolbox®. Since 1998, we have branded, scripted, edited, recorded, translated, and packaged the Toolbox in English and Spanish in collaboration with contributors from NCCS, Oncology Nursing Society (ONS), Association of Oncology Social Work (AOSW), and National Association of Social Workers (NASW).
Aligning Your Organization for a Successful Commercial Launch
Lynn Nye, President of Medical Minds—together with colleagues Suzanne Stone, Director of Financial Planning & Analysis at Dexcom, and Kate Gilbert, VP of Marketing at Suneva—presented a workshop on Aligning Your Organization for a Successful Commercial Launch at the Biocom 2012 Device Fest. Focusing on “Products, People and Profits,” this interactive session covered product management, communications, and financial planning in a product life cycle from concept to commercialization. Participants took away a practical guide to support commercial success in their own organizations.
Mega Trends—Increasing the Value of Diagnostics
Medical Minds President, Lynn Nye, moderated Mega Trends—Increasing the Value of the Diagnostics at the DxMA Seminar@AACC at the annual meeting of the American Association for Clinical Chemistry in Los Angeles, CA. A distinguished panel of global opinion leaders from AACC, AdvaMedDx, Roche, Scientia, and Siemens discussed the impact of policy, health economics, personalized healthcare, and harmonization.
Medical Minds Receives Medical Marketing & Media Award
Our campaign for Novasys Medical’s Renessa® received a Medical Marketing & Media silver award for “Best Use of Direct Marketing to Consumers.” Congratulations to all team members who helped bring this unique campaign to fruition!